Melissa Giroux
September 15, 2019
Change is constant in education policy—right alongside change fatigue. There is no shortage of news about schools adopting new technology, curriculum, or assessment frameworks. Despite the best (and most ambitious) intentions, these initiatives are quickly abandoned, far too often.
As federal and state administrations shift and new research comes out, school leaders race to keep up with trends and purchase or adopt the next best thing. But this ever-swinging pendulum moves at the expense of teacher buy-in and professional training, and the ‘guinea pigs’ of these experiments, our students, can only stand to lose.
Often, the failure of an initiative isn’t a reflection of the tool or strategy itself, but the plan for implementing it.
Change fatigue is defined as “a general sense of apathy or passive resignation towards organizational changes by individuals or teams.” Every time a school or district decides to change a curriculum providers, an assessment system, update a gradebook, or adopt new software (and hardware), teachers are going to get increasingly tired, checked-out, or resistant. This is bad for professional development and damaging to kids.
With so many stakeholders involved, and with such high stakes, new initiatives led by school and district leaders must be planned with four key things: vision, time, communication, and reflection.
John Kotter, a leading professor in organizational science, has developed an eight step plan that outlines what is needed to lead change in an organization. We can use this framework as a guide to implementing new technology in schools.
Kotter’s cycle as we apply it to ed-tech begins with leaders working with teams to set a vision for a new initiative, testing solutions, refining your strategy, and implementing full-scale change:
What is your goal for using a new tool or strategy?
You’d be surprised how many school administrators choose curriculum or other education technology based on brilliant sales pitches instead of first developing objectives and goals for seeking new tools.
Just as teachers are asked to set objectives for learning, administrators should know exactly their intended outcomes before moving their whole school community in a new direction.
Be more intentional in launching organizational change. Do not select a new system or tool in August, roll it out to your whole staff in September, and expect immediate buy-in and impact. Change fatigue most commonly results from sprints: initiatives that aim to cover immediate ground without fully grasping the depth (or distance) of implementation.
Without space to safely take risks, refine their practice, and learn from each other, teachers will only implement new tools at the surface level—or not at all.
No matter how strong your plan is, if you’re the only one who understands it, it will fail. Ensure that all stakeholders are able to participate through clear and frequent communication.
When you plan to present your ideas, remember that your audience is hearing this for the first time and may not be as energized as you are. As such, simple and concise presentation of your ideas will be most effective in connecting with the stakeholders.
In some cases, as soon as any data—whether reliable or not—indicates a new plan “isn’t working,” schools tend to abandon ship.
Make space for reflection and fine-tuning to adjust course. Collect diverse sets of data to allow for deep root-cause analysis. Anecdotal information from teachers, student achievement data, and community surveys will all highlight different barriers to success.
Data analysis is an art. It is not black and white. Besides the data itself, you need to consider how the players, environment, technical challenges, and outside issues factored into where you find yourself at this assessment point.
Setting up 1:1 meetings with your staff weekly or bi-weekly in the initial stages will ensure you are keeping up with the pulse of each team member. Come prepared with set questions and areas to address, so that you are gathering the necessary feedback from everyone consistently.
In addition to your 1:1 meetings, use group meetings to discuss the plan’s progress, to reinvigorate the team, and to address general issues. This is helpful in further communicating and clarifying your vision. Use this time to highlight teacher and student success not only to acknowledge growth, but also to help teachers see the impact this integration has had, in the hopes to reinvigorate their interest in the goals at hand.